I came across this book about the power of habit. I haven't read it yet, but I think it looks promising. It's excerpted on NPR.
http://www.npr.org/books/titles/1471926 ... pt#excerpt
Power of Habit
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- Blithe Morning
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- BrightAngel
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I saw the author on The Today Show last week and thought the book sounded interesting, but I've not read it yet.
"That which we persist in doing becomes easier for us to do. Not that the nature of the thing itself has changed but our power to do it is increased." -- Ralph Waldo Emerson
"You are what you eat -- so don't be Fast, Easy, Cheap or Fake."
"You are what you eat -- so don't be Fast, Easy, Cheap or Fake."
Yeah, this looks great (I'll be listening to the audiobook version as soon as I finish Tale of Two Cities).
He wrote a new york times magazine article a couple of weeks ago which was fascinating, focusing on how marketers are tapping into the power of habit to get us to buy stuff. I don't like to get hung up on the Evil Corporations angle, but hey if it works for them it can work for you.
Reinhard
He wrote a new york times magazine article a couple of weeks ago which was fascinating, focusing on how marketers are tapping into the power of habit to get us to buy stuff. I don't like to get hung up on the Evil Corporations angle, but hey if it works for them it can work for you.
Reinhard
- Blithe Morning
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I work in environmental outreach and there's a lot of discussion right now about changing the communications paradigm from "Save the Earth!" types of messages to leveraging behaviors and habits for "green". Many issue oriented groups are slowly coming around to this method. At the end of the day, I think it behooves all of us to ensure that we are using our power (of habit) for good and not evil.
As an aside, I think that No S is intrinsically green. While local/organic/seasonal /vegan has its place, I think the highest bang for buck in terms of reducing environmental impacts from food production is for people to just eat less, especially eat less highly processed and packaged foods which are - not surprisingly - usually snacks and sweets. Earth Day is coming up so maybe there's a promotional tie in somehow.
As an aside, I think that No S is intrinsically green. While local/organic/seasonal /vegan has its place, I think the highest bang for buck in terms of reducing environmental impacts from food production is for people to just eat less, especially eat less highly processed and packaged foods which are - not surprisingly - usually snacks and sweets. Earth Day is coming up so maybe there's a promotional tie in somehow.